The UK based supermarket Tesco operates as Tesco Lotus here, some Thais refer to it merely as "Lotus"
Every evening one or 2 staff will go around the fresh produce section reducing prices on certain products that are either on or very near their Sell By Date.
This attracts quite a following, mostly Thai but some foreigners also.
It can at times be like a mini scrum as people jostle for position.
Some of the buyers probably need the reduced prices, others maybe just like spending as little as possible.
There is an interesting article by Zoe Williams writing for the Guardian that describes a very similar situation in the UK
http://www.theguardian.com/business/2013/oct/25/tales-tesco-reduced-to-clear-aisle
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